Why Might A Shopper Prefer To Make A Purchase Using A Retail App Rather Than A Retail Website?

• The latest industry news can be presented to a potential customer while they shop.
• An app can serve ads to a potential customer while they’re browsing products.
• Apps can redirect users to the company website to complete a purchase.
• Personal information can be saved in an app to make checkout quick and easy.

Answer: D / Personal information can be saved in an app to make checkout quick and easy.