Quinn Recently Launched A Display Campaign For His Women’s Clothing Store. Since The Launch, His Website Traffic Has Increased, But Sales Have Remained Flat. Which Story Shows Quinn Using Remarketing To Drive Action?

• Quinn remarkets using his original business objectives and campaigns, with new users from an uploaded compatible list. By leveraging existing materials, he aims to extend his reach while saving cost.
• Quinn creates a list of cart abandoners that identifies users who visited his website, considered buying his clothing, but didn’t purchase. He shows them an ad with a promotional discount code.
• Quinn uses the In-Market audience segment for baking supplies with the intent of reaching potential customers while they’re actively browsing for women’s apparel and are close to a conversion.
• Quinn creates a custom audience segment using keywords and URLs as inputs. He hopes to extend

his audience to customers interested in women’s accessories.

Answer: B/ Quinn creates a list of cart abandoners that identifies users who visited his website, considered buying his clothing, but didn’t purchase. He shows them an ad with a promotional discount code.